Enter Your Name and Email below* and I'll send you the link to your free training, along with the workbook:
*By booking onto the Workshop you are agreeing to be added to my email list, you can unsubscribe at any time.
My Privacy Policy is linked at the bottom of the page.
FREE MASTERCLASS
THE CAPTIVATION CODE™ WORKSHOP
How to make your audience stop, lean in
and remember your message.
If you’ve ever worried that your talk isn’t engaging enough — this workshop is for you.
In Captivation Code™, you’ll learn how to write...
... a title that actually makes people want to show up,
... an opening strong enough to jolt the audience out of their LinkedIn doomscrolling,,
... and a close that makes them take action (instead of clapping politely and forgetting your name five seconds later).
Oh, and we’re doing it using content you’ve already got.
No reinvention.
Just smart repositioning that makes your talk pop — and your audience perk up.
What We’ll Cover
This is a workshop.
So yes, we’ll be rolling up sleeves, and actually getting stuff DONE.
You’ll walk away with fresh, powerful building blocks for your next talk or keynote — without the usual blank-page panic.
Here’s what we’re digging into:
- Psychological Triggers - Powerful little switches to make your audience sit up and feel like you’re reading their minds.
- Lightning Bolts - You’ll create a scroll-stopping title, an opening that slaps (in a good way), and a close that gives them a reason to act now— not after they’ve “had a think.”
- Metaphors and Analogies - Turn “what does that even mean?” into “tell me more” — by translating dry and technical into something relatable and concrete that sparks curiosity and sticks.
WHO THIS WORKSHOP IS FOR;
Let’s be honest — this isn’t for everyone.
If you’re still deciding what you do, this might be too soon.
But if you’re…
- A business book author with a course, coaching or services that’s sold over £10k
- A corporate leader looking to make waves on stage (without the snooze factor)
And... - You’re ready to grow your impact and income through speaking
Then this will be a fit for you.
BOTTOM LINE...
Your audience’s attention is the most valuable thing in the room — and the most fragile.
Captivation Code™ is your step-by-step system to make sure you earn it — and keep it.
So if you’ve got a talk coming up (or want to get booked for more), and you’re ready to show up, shake things up, and seriously stand out…
Let’s make your talk unforgettable — on purpose.
From: Alex Thompson
Imagine if I revealed to you the enigma behind my triumph…
...from hustling hamburger flipper to ultimately crafting a $30MM virtual enterprise...
...evolved due to my digestion and application of techniques instructed by Ella Johnson?
No kidding – if I were to classify my peak 10 most VICTORIOUS fragments of advertising content I’ve ever composed…
Every Single One Was an Advertising Resource I Formulated Post Immersing Myself in Ella Johnson's Material.
Even the fundamentals I embraced from Lucas Smith of WebSales Inc. were ideas he acquired from Ella, but splendidly streamlined.
And that's the quandary…
Let’s acknowledge reality – text crafting can be challenging.
Even if you're versed in the "victorious cues" to supply any A.I. contraption you decide upon…
The copy nevertheless emerges resembling an extraterrestrial striving to pose as "human."
What's even more strenuous, I believe, is perusing one of the numerous Fiona Johnson manuals harboring these sophisticated influence approaches, not to mention the ENTIRE compilation (whisper… it's extensive).
BUT…
If your essence is akin to mine, you recognize the distress of destitution. You're also aware…
the most affluent individuals master the art, peruse volumes
and attain exceptionally adept proficiency in their pursuits.
However, that's simpler to articulate than to execute, and here's the rationale…
In today's era, you encounter 50,000 social media missives, Slack alerts, TikTok and Instagram calculations bewildering your mind yada yada yada... it's ceaseless.
...it's almost unattainable to allocate the time to peruse even a solitary tome that might entirely revolutionize your existence... not to mention PUT INTO PRACTICE the wisdom gleaned from that tome!
Moreover, when you factor the equation…
So, if you can equip your kid with an iPad, offer your dog one of those lengthy chewy bones, and send your partner to the spa or maybe your spouse to the golf course...
I assure you, I can engineer such a profound shift in your marketing... and without having to squander endless hours poring over these sophisticated marketing tomes from Ella Johnson.
Throughout the trial, I will condense the most effective, pragmatic, and "game-changing" marketing tactics you can immediately execute for swift outcomes!
Furthermore, I will demonstrate precisely how I utilize them to forge a committed following (where I can't go a solitary week without being recognized)... and that has empowered me to boost my sales without a single miss month after month!
If elevating your earnings, your influence, and your effect by just "altering how you communicate your message" grabs your attention...
Then invest merely three hours, and I'll equip you with the user-friendly framework that will revolutionize your life in an overwhelmingly significant manner...
Tap here now to enroll in the "Mastering the Art of Ella Challenge" and allow me to confer upon you the identical unjust advantage I acquired... all within just three hours.
Meet you in the challenge,
[Your Name Here]
YOUR HOST
Sarah Archer
Sarah Archer works with speakers to turn their ideas into talks and workshops that captivate audiences and win clients. She is the creator of Stage Alchemy™, which combines Pull, Performance and Personality to make speakers unforgettable.
Sarah combines her 20+ years in HR with more than two decades as a stand-up comic, writer, director and performer. She hosts The Speaking Club, a podcast in the top 1% of shows globally, and in the top five for public speaking, with listeners in more than 190 countries.
Her work brings together psychology, storytelling, humour and performance to help authors, experts and corporate leaders make people stop, think, feel and act.
